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The human success factors of a new intranet

Setting up a new intranet can be an intimidating task that comes with an impressive workload. On top of that, it’s typically a project that doesn’t happen that often, to say the least. Very few people are acquainted with this work. After thoroughly informing yourself, selecting the best software, assembling a team, collecting content and […]

The Swiss army knife effect of component-based websites

Component-based platforms are amongst today’s favorites for website developers and designers. Like a “Swiss army knife”, their scalable web architecture and flexible design features seem to adjust easily to everyone’s needs. But is it all so simple? Is there a price to pay for all this versatility? This blogpost will take you through a first-person […]

UI and UX: Achieving consistency across digital touchpoints

The narrative of a brand is not limited anymore to copy writing and picture selection, and any customer engagement strategy requires a personalized approach. The challenge: To keep the company’s voice consistent, while the days are long gone when marketing managers could overlook every single communication. How this problem can be solved? Only from scratch. […]

The beginner’s guide to conversion rate optimization (CRO)

Conversion Rate Optimization (CRO) is the systematic process to improve the conversions of your digital touch points. In other words, it ensures that the goals you have outlined for your digital touchpoints are maximized. In this context, “conversion” is interpreted in the broad form and is heavily dependent on the industry in which you are […]

The 5 Ws: how to think like an analyst

In day-to-day business, we are all often challenged by minor (or sometimes major) problems or issues. To solve these problems and ensure a happy customer or better work environment, it is helpful to put yourself in an analyst’s shoes. This can often help you save time, money, and resources. Here’s how it works.

11 reasons to love your intranet at first sight

Maybe your relationship with your last intranet didn’t work out because you wanted different things. If you’ve never really felt you’d found “the one”, what about taking a break to see what else is out there? It’s time to find that magnetic force that will keep your organization and teams together.

5 ways digital marketers should use artificial intelligence

The virtually limitless data brought by the digital revolution used to contrast with the limitations of its manual processability. However, technologies such as Artificial Intelligence (AI) and Machine-Learning (ML) and their self-learning algorithms are starting to empower businesses with ways to overcoming these boundaries.

10 most common issues in Digital Experience projects (and how to avoid them)

In this blog Ruben Thys, Solutions Director at AmeXio, shares his experiences and advice around digital experience projects. Since I started working in Digital Experience 10 years ago, I have been involved in fascinating projects across a variety of sectors, ranging from media, finance to government, retail and manufacturing. Even with such diverse requirements and […]

4 reasons you need Managed Hosting Services

Managed hosting services are an essential part of every solution we build. From websites to intranets through document management systems, all business platforms need an infrastructure which is tailored to their specific needs. Not only is this relevant for running and supporting applications in production, but hosting also plays a crucial role during the development […]

Optimizing customer experience: experimentation and personalization

Our expertise working with clients for the past three decades has taught us that great digital experiences are not built overnight. They rather require an iterative approach by which marketers can continuously measure customer engagement in a live environment and optimize experiences accordingly.